Start Your Design
Choose how you'd like to begin.
At Alloy, every custom piece begins with a conversation. Whether you start with us or begin exploring on your own, we guide you through the process and bring your ideas to life.
Work with a Designer
A personal, guided experience from first idea to final piece.
Engagement Rings
Choose a setting, make it yours with shape and metal, then choose a lab-grown or natural diamond, priced as you go.
Band Builder
Build a wedding band your way: profile, width, metal and finish, priced as you go.
How It Works
Designed With You, Made by Hand
Five steps from first idea to the ring on your hand. We guide you through each one, with clear pricing and no pressure.
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Design Consultation
Sit down with a designer at our design bar. Bring photos you love, a budget range, or an heirloom stone, and we'll talk through style, proportion, and everyday wear.
You GetA clear design direction and an honest price range.
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Choose Your Diamond or Gemstone
We show you real stones side by side, chosen to fit your design and budget, and explain the differences honestly. Prefer color? We source gemstones too.
You GetThe right stone for you, explained clearly.
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See It Before It's Made
We share detailed renderings and 3D print a model you can try on, then refine it until it feels right. Nothing is made until you approve the design and the price.
You GetAn approved design, with no surprises.
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Handcrafted in Our Studio
Pay in full securely online, or visit our studio to talk through your options. Your ring is then cast, set, and finished by hand in our Cedar Falls studio.
You GetA ring made for you, start to finish.
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Pick Up & Care
We check the fit and finish with you at pick-up. Your ring has a 5-year warranty with free checks every six months.
You GetA ring that stays beautiful, and a team that's here for it.
Questions first? Call or text us at 319-290-6116.