Alloy

Modern Engagement Refined

Design-forward engagement rings and fine jewelry, crafted with architectural clarity and natural movement.

Alloy Custom Jewelers

Where Form Meets Meaning

Alloy is a modern jewelry design studio in Cedar Falls, Iowa. We create engagement rings and fine jewelry with a focus on proportion, structure, and the way light moves through stone.

Every piece is designed collaboratively and refined until it feels unmistakably yours.

Book a Design Appointment

No Two Relationships Are the Same.
Your Ring Shouldn't Be Either.

Our latest creations, worn by the people they were made for.

How It Works

Designed With You, Made by Hand

Five steps from first idea to the ring on your hand. We guide you through each one, with clear pricing and no pressure.

Design Consultation
About 1 hour · In our Cedar Falls studio
Sit down with a designer at our design bar. Bring photos you love, a budget range, or an heirloom stone, and we'll talk through style, proportion, and everyday wear.
You GetA clear design direction and an honest price range.
Choose Your Diamond or Gemstone
Lab-grown or natural · Certified diamonds
We show you real stones side by side, chosen to fit your design and budget, and explain the differences honestly. Prefer color? We source gemstones too.
You GetThe right stone for you, explained clearly.
See It Before It's Made
Renderings + a 3D printed model
We share detailed renderings and 3D print a model you can try on, then refine it until it feels right. Nothing is made until you approve the design and the price.
You GetAn approved design, with no surprises.
Handcrafted in Our Studio
Typically 3–4 weeks
Pay in full or start with a one-third deposit. Your ring is then cast, set, and finished by hand in our Cedar Falls studio.
You GetA ring made for you, start to finish.
Pick Up & Lifetime Care
Lifetime warranty · Alloy Care
We check the fit and finish with you at pick-up. Alloy Care covers your ring for life, kept active by a free clean and check every six months.
You GetA ring that stays beautiful, and a team that's here for it.

Book a Design Appointment Start in Ring Studio Describe Your Idea

Questions first? Call or text us at 319-290-6116.

“
Aram took my vision and turned it into something more beautiful than I could have imagined.
”

Camille + Jordan

“
From the first meeting, we knew Alloy was the right place to create something truly unique.
”

Toni + Kyle

“
Alloy helped create the exact ring I had always hoped for.
”

Graceann + Landon

“
Our experience with Alloy has been amazing. From the moment you walk in, you feel welcomed and taken care of. The staff is super friendly, personable, and truly makes sure you have a great experience.
”