ALLOY CUSTOM JEWELERS

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REAL LOVE STORIES

Custom rings. Surprise proposals. Heirlooms in the making. See how our clients turn meaningful moments into something forever.

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SIERRA + BEN

OUR STORY:

Ben and I met in high school through a mutual friend and were friends for about five years before we realized we liked each other as more than just friends. We'd hang out in our friend group during college breaks, and things slowly started to change. We started dating in fall 2023 and quickly became best friends. Ben proposed in Hawaii in December 2025, and now we're so excited to spend the rest of our lives together!

OUR ALLOY EXPERIENCE:

Our experience with Alloy has been amazing. From the moment you walk in, you feel welcomed and taken care of. The staff is super friendly, personable, and truly makes sure you have a great experience.

GRACEANN + LANDON

OUR STORY:

We always seemed to be around each other but didn't notice. Landon was first friends with my younger brother but I didn't know him at the time. I then started working at a country club his family was members at. He had asked a mutual friend for my contact. We then stayed in touch and grew a friendship for years until our paths finally crossed at
the right time! We dated most of college and I moved with him when he transferred schools and we got engaged in Illinois, in the town where we started our lives together!

OUR ALLOY EXPERIENCE:

We looked at a few spots and could not find the quite what we were looking for. Landon was able to work with Alloy to create exactly what I hoped for and we are so happy with my ring!

We also knew so many people with great
experiences. My dad just recently upgraded my moms ring with alloy too, so many great reviews!

GRACE + COOPER

OUR STORY:

Cooper and I first met in high school, where we learned to navigate classes and friendships together. There is nothing more special than growing up with your best friend. We navigated college through the highs and lows of long distance. But most of all, we were there for each other even if we weren't always in the same town. Now, as we both approach graduation, we knew
that we wanted to spend the rest of our lives together. Cooper asked the question and it was an obvious yes!

OUR ALLOY EXPERIENCE:

We had connections with Aram because of growing up with his daughter, which made
the experience even more special. He worked with Cooper to craft the perfect ring to signify our relationship with each other and our mission to put God at the center of it.

GRACEE + JAMISON

OUR STORY:

Gracee and Jamison’s journey began the night of their freshman year homecoming on September 30, 2017, when he asked her to be his girlfriend. From that day on, they grew side by side—through high school, attending college at the University of Northern Iowa, and into their careers in Cedar Falls.

On June 13, 2025, Jamison pulled off the perfect surprise proposal, beginning their next chapter together. Grateful for the many years and milestones that have led them here, they are cherishing this sweet season of engagement and excited to celebrate their wedding next October surrounded by family and friends.

OUR ALLOY EXPERIENCE:

The experience at Alloy was nothing short of amazing. Within the first 20 minutes of talking with Aram, I could see his passion for being such an important part of couples' journeys. He made sure the ring we designed was exactly what I was looking for. The whole process went extremely smoothly, and I will continue to recommend everyone I know to talk with the team at Alloy for the same great experience I had.

TYLER + SARAH

OUR STORY:

Tyler and I first met on January 25, 2024, at Maple Lanes in Waterloo. What started as a casual night out quickly turned into something special. Over the
next few weeks, we went on countless fun dates, sharing laughs, new experiences, and lots of late-night conversations that made us realize how much we enjoyed being together. By Valentine's Day, it was official, we were a couple.

A year and a half later, Tyler got down on one knee and asked the question we both knew the answer to from the very beginning. From our first strike at Maple Lanes to the moment he proposed, it's always been clear that we were meant for each other.

SHARE YOUR LOVE STORY

Your journey is beautiful, meaningful, and uniquely yours and we’d be honored to share it.

Whether you designed your dream ring with us, commemorated a special moment, or simply want to celebrate love in a memorable way, your story inspires others and becomes part of the Alloy family.

DESIGN WITH PURPOSE

Experience and artistry guiding every detail.

CRAFTED TO LAST

Where hand-work meets innovation for lasting beauty.

LOCALLY ROOTED

A family jeweler built on trust, quality, and community.

MADE FOR YOU

Custom pieces created with intention. Authentic, meaningful and personal.

ETHICAL & SUSTAINABLE PRACTICES

RESPONSIBLE CRAFTSMANSHIP

We’re committed to creating jewelry responsibly using ethically sourced diamonds and recycled metals. Our sustainable practices reduce environmental impact while upholding fair labor and transparent standards. Enjoy meaningful jewelry that reflects your values and ours.